We are constantly working at making the only association for working mothers better for you. Because of this, we are making some small changes that have a BIG impact.
The first change is this new weekly newsletter. It's a quick 3-minute read to keep you updated on new benefits, promotions, and news both nationally and in your area. Our national e-magazine will now come out once every two months.
Read below to find out the latest information about business, MIBN, events, members, and more.
If this newsletter has reached you in error, you can unsubscribe at the bottom of this newsletter.
The Weekly Giggle
Miss Jones had been giving her second-grade students a lesson on science. She had explained about magnets and showed how they would pick up nails and other bits of iron.
Now it was question time, and she asked, “My name begins with the letter 'M' and I pick up things. What am I?”
Little Johnny in the front row proudly said, “You're a mother!”
National News
The Best Marketing Resource: I recently attended a webinar on marketing to moms conducted by Lucid, and this is what their latest research has found:
There are 82 Million Moms in the U.S.
They control 80% of all Household Purchasing Decision
They spend $1.6 TRILLION Dollars Annually
Moms Top Priorities are: time, children, value, balance, health & safety
67% of Moms check their email 3-4 times a day or more
88% of Moms make purchases based on email messages
Almost 50% of moms would choose email as preferred communication method if stranded on a desert island
Here are two easy ways you can help to give great resources to working moms and build your business business in less than 5 minutes.
Let Mom Know. Send and email to all your working mom friends, associates and co-workers. Now until August 15th, women all across the country can receive a FREE lifetime membership to the International Association of Working Mothers. The IAWM is the national and international voice of working mothers, and that voice needs to as strong as possible. Tell a friend to join today!
Get Your Business Listed Have you put your business in the M2M Directory yet? If not, do it now. It will literally take only 3 minutes.
MIBN Benefit of the Week
Each week we feature an MIBN benefit that you can take advantage of right now - in the next five minutes- to promote your business TODAY.
Last week we gave you information about listing in the Member Directory. Today we are telling how to list your business in the M2M Directory a.k.a. "Mom2Mom Directory".
Log In- Click on M2M Directory in the top bar. Click on "Submit Your Link" and follow the directions! It's simple, fast and really easy.
International Association of Working Mothers - Benefit of the Week
Forums - Do you have questions or something to discuss? If so, go to our forum area and start typing. One MIBN member received over 700 views for her new class! You can communicate with members all over the world.
We also have our Survey of the Week. Do you want the media and government to know what is important to working mothers? YES! So fill out the survey of the week, it's timely and we can affect change when we speak out.
New Members
New MIBN Members for July include:
The White House - Melanie Bash, Director
Toni Grant - The Etiquette School of Nevada
Dody Furst - Sotheby's Realty
Michelle Schaffer - Business Broker
Kimberly D'Angelo - Real Estate Agent
Project Shero - Eileen Oser, Director
Mitzi Kenny-Reed - Spirit Dove
This Week's Survey
Do you feel Supreme Court Justice Nominee, John Roberts, will support the rights of working mothers?
Originally Posted: Aug 16, 2005 at 4:00 PM Last Updated: Jun 3, 2007 at 8:39 AM